WWD: Buying Beauty




want to know what brands most women are buying? yesterday's Women's Wear Daily listed the top beauty and skin care brands among affluent consumers for the first half of 2009. these women (whose household income is $250,000 or higher) are spending money on prestige brands Clinique, L'Occitane, MAC, Chanel and Nars, while in mass retail stores thier buying up Olay, Maybelline, Covergirl, L'Oreal Paris and Nivea.

read the entire article here

do you agree with the lists? are those the brands you buy the most?

xo

Emily DiDonato at 'The Septemeber Issue' Premiere



Maybelline spokesmodel Emily DiDonato exuded her sunny and spirited personality at the new york premiere of 'The September Issue' with the help of makeup artist Jo-Anna Lynn for Maybelline New York. Jo-Anna was inspired by Emily's inner radiance and glowing personality and created a look using Maybelline New York's latest and greatest products. Jo-Anna kept Emily's makeup fresh but added a touch of color to her eyes and lips.

here's how to get the look:



for face:
Jo-Anna created a flawless glow with Maybelline New York Dream Liquid Mousse Foundation in Nude. she then used a lighter shade– Porcelain Ivory– as a highlighter on the upper cheekbones and brow areas. Jo-Anna finished the look with Mineral Power Naturally Luminous Blush in True Peach, applied just to the apple of the cheeks for a touch of color.




for eyes:
Jo-Anna added a light wash of gray smoulder on the lids with Maybelline New York Expert Wear Quad Palette in Natural Smokes. she applied and blended the deeper shades of shadow, and finished the look with Lash Stiletto Ultimate Length Mascara in Very Black to add length and drama to her eyes.




for the lips:
Color Sensational Lip Liner in Nude was applied only to the upper lip and the corners for a little definition and pout. Joanna used Color Sensational Lipstick in Totally Toffee. to add some shine, she finished the lips with Color Sensational Lip Gloss in Touch of Toffee.

xo
photo credit: Jamie McCarthy/WireImage.com



By Crew